Your path to economic success through smart products
Smart products are proving to be a successful tool for increasing customer loyalty and at the same time boosting customer satisfaction. However, there are some challenges to overcome on the road to excited customers:
- How can the increased benefits of a now smart product be priced most sensibly for customers? How do I actually earn money with it?
- What are the best additional services for smart products from the customer’s point of view (keyword: maximum customer centricity) and how do I get paid for them?
- How can I most effectively convince my customers in sales of the increased benefits of smart products?
- Which technical trends and innovations must be taken into account with regard to smart products?
As part of our innovation project “Monetizing Smart Products,” we will work with you to find answers to these questions.